PlanetOptim.future is powered by travel industry data that is regularly updated by Milanamos. This makes it fast and easy for you to benchmark your performance route-by-route against competitors, and to predict profitable new routes
Optionally add your own airline data, combined with 3rd party ‘big data’, and you’re on the fast-track to identify new route opportunities which leverage your existing assets and timetables, and to run powerful ‘what if’ projections for likely traffic and revenue.
And PlanetOptim.future doesn’t stop at predictive marketing. Once your new route has been launched, PlanetOptim.future provides valuable insights and a KPI dashboard which lets you fine-tune your offering over time. You can also apply the KPI dashboard to existing routes.
Take a look at how PlanetOptim.future provides valuable data-driven insights which will help you to identify, implement and refine new routes.
Using smart insights from PlanetOptim.future, you can find routes which which are under-served by competitors, and which fit your asset matrix of aircraft availability and airport slots.
Milanamos industry data drives a powerful dashboard that lets you identify opportunities, and then run powerful traffic simulations.
As a result you’ll be able to define your new route with greater accuracy, making optimal use of factors like plane size, business:leisure mix, 2 or 3 class aircraft layout, and market positioning.
The same smart insights from competitor and industry data, combined with supplied demographic data, will enable airlines to predict revenue from new routes.
Once again the powerful PlanetOptim.future dashboard lets you identify opportunities, and then run revenue simulations.
Once new routes have been implemented you can compare the actual traffic and revenue figures with the predicted figures to highlight any differences. By repeating some of the steps above, airline marketers can fine-tune their routes, and fine tune their product profile in light of evolving demographics and competitor activity. Of course this benchmarking activity can also be carried out on current flights, so PlanetOptim.future adds more value by providing consistent data-driven insights and KPIs for all your flights.